1) To provide basic and emerging concepts and principles in relation to better decision making
in the areas of government & corporate with reference to rural communication, advertising &
allied fields, communication in decision-making process.
2) To sensitize students on various social communication issues in the light of emerging
3) To take the students through the role and scope of PR in management, its various tools and
the emerging importance of the discipline in varying areas.
- Teacher: Dr. Vishal Vishnu Ovhal